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COPY
WRITING
NANA HUCHY
I have been producing a range of copy for Nana Huchy Purveyors of Children's Toys and Dolls since 2021. I have written product descriptions (for both online and in-store products), created new/updated older collection descriptions, optimised web content to prioritise SEO language and inserted cross-promotional links. I have also produced blog posts, FAQ pages, EDMs, gift guide descriptions, digital advertising taglines and personalised toy cards.
NOTE: All of the images below are sourced from the Nana Huchy website and all products are owned and designed by Nana Huchy. Exact links provided in captions.
Online Toy Bios
https://nanahuchy.com.au/products/roly-poly-musical-toy-sonny-bunny
Product Hang Tags
Collection Descriptions
Blog Posts
Read more here: https://nanahuchy.com.au/blogs/giving-back/save-the-koalas
NOTHING JADED
For Nothing Jaded jewellery, I harnessed the ideas and inspirations of the jeweller to construct a description for the ODYSSEY collection, using themes and motifs in keeping with the brand and the artist’s vision. I also composed detailed, technical and evocative product descriptions for a large range of bangles, bracelets, earrings and necklaces.
NOTE: All of the images below are sourced from the Nothing Jaded website and all products are owned and designed by Nothing Jaded. Exact links provided in captions.
Collection Blurb
Product Descriptions
Bangles and Cuffs
Earrings
Necklaces
I acknowledge the Bunurong and Wurundjeri Woi Wurrung peoples as being the first and ongoing storytellers, artists, scientists and educators of the sacred lands and waterways on which I write and live. I pay my respects to their elders, past and present. These lands remain unceded.